Hands down, one of the most important things to your social media marketing strategy is interaction and engagement. Most people are baffled when I tell them that although “Likes” and “Followers” are important, they are not the most important thing. An online community of 50 people who have heavy interaction and engagement is more valuable than a page of 10K
I've been involved in social media long enough to notice something - not all brands from Trinidad should be on Facebook. Most people are just doing it wrong. They have a lot of likes, but little interaction, and that is the part where they are falling short. Social media is supposed to be social, not a page with 2000+ likes
IF YOU’RE A FREELANCER, YOU NEED TO READ THIS. Blogging is KEY to a freelancer’s career. Why? Because it builds your credibility in your field. It won’t make you rich, but it will establish that you know your stuff and get you noticed. You have to be original, consistent and a decent writer. You will get better with practice. Just
I have spent months (and quite possibly years) thinking of the perfect name for a business which really encompasses all that I do, with no such luck, simply because I do so much in different industries. But then it dawned on me… why am I trying to create a brand that defines me? Why do I want another name to
